Who we are

Echelon/Finetooth’s website address is: https://finetooth.ai.

Introduction

Echelon (“we,” “our,” or “us”) or Finetooth Analytics (“we,” “our,” or “us”) is committed to respecting your privacy and safeguarding your personal information. This Privacy Notice outlines the types of information we collect, how we use it, and the steps we take to protect your data when you use our services, including submitting information through lead generation forms on Meta platforms.

By submitting your information, you agree to the terms outlined in this Privacy Notice. Please read this notice carefully, and contact us with any questions at [contact email address].

1. Information We Collect

When you fill out our lead forms or engage with our services, we may collect and store the following information:

  • Contact Information: Name, email address, phone number, and any other contact details you provide.
  • Professional Information: Occupation, company name, and related details if applicable.
  • Service Interests: Preferences or interests you express regarding our services.
  • Communication Records: Any messages, inquiries, or feedback submitted through our forms or via email.
  • Interaction Data: Details about how you interact with our forms, ads, and website, such as click-through rates, form completion times, and other engagement metrics.
  • Technical Information: Device type, IP address, browser type, and operating system.

2. How We Use Your Information

We collect and use your information for the following purposes:

  • To Provide and Improve Our Services: Personalizing your experience and delivering relevant content and services based on your preferences.
  • To Communicate with You: Responding to inquiries, sending updates, and providing information regarding Echelon services that may interest you.
  • Marketing and Analytics: Evaluating engagement with our content, refining ad targeting, and analyzing our advertising performance on Meta and other platforms.
  • Security and Legal Compliance: Protecting our services from unauthorized access, ensuring compliance with applicable legal obligations, and detecting and preventing fraud.

3. Sharing Your Information

We may share your personal information with the following parties:

  • Service Providers: Third-party companies that assist us with our advertising, lead collection, data analysis, and customer support, bound by confidentiality agreements.
  • Marketing Platforms: Meta and other advertising platforms, solely for purposes of targeted advertising, as allowed by their policies.
  • Legal and Compliance: If required by law or to protect the safety and integrity of our services, we may disclose information to government authorities or other third parties.

We do not sell or rent your information to third parties for unrelated marketing purposes.

4. Cookies and Tracking Technologies

Our website, forms, and ads on Meta may use cookies, web beacons, and other tracking technologies to gather information about your interaction with our digital properties. This helps us measure performance, optimize your experience, and deliver relevant ads. You may choose to disable cookies in your browser, though some features of our site may not function properly.

5. Data Retention

We retain your information only for as long as necessary to fulfill the purposes outlined in this Privacy Notice, or as required by law. If you wish to have your information deleted, you may contact us directly to request its removal.

6. Your Privacy Rights

You may have rights regarding your personal information, including:

  • Access and Correction: Requesting access to or correction of the information we have about you.
  • Opt-Out of Marketing Communications: Choosing to stop receiving marketing emails or targeted ads.
  • Data Deletion: Requesting deletion of your personal data, subject to applicable legal requirements.
  • Withdrawal of Consent: If we process your data based on consent, you may withdraw your consent at any time.

To exercise your rights, please email us at support@finetooth.ai.

7. Security Measures

We implement robust security measures to protect your information against unauthorized access, alteration, and disclosure. However, no method of online storage is 100% secure, so while we strive to use industry-standard protections, we cannot guarantee absolute security.

8. Privacy Notice Updates

This Privacy Notice may be updated periodically to reflect changes in our practices, technology, or legal requirements. We will post any changes on our website, and the updated notice will include an “Effective Date” at the top.

9. Contact Us

For questions, concerns, or to exercise your privacy rights, please contact us at:

  • Email: support@finetooth.ai
  • Address: 1007 North Orange Street, 4th Floor, Wilmington, DE 19801